Marketing Minutes 10/21

By nick October 23rd, 2009, under Marketing Department

Hi all,

Here’s what we discussed at the last meeting:

We began working on the marketing plan, following the worksheet that I handed out (it’s attached for those of you that weren’t there).

We decided that some of the internal strengths were that: everything is in place for the potential to be a great organization, good artists
weaknesses included communication and the lack of detailed department updates.

External opportunities included on campus functions, performances, newsletter.  Threats were other organizations and local bands.

We will continue our next meeting, this Wednesday, by analyzing our target customers, brand positioning, and competitive stance.  We will look at our key initiatives together once we have all of this together.

The group of us that were there split into groups of two/three to begin working on these…

If you can all find some time to discuss this week that’d be great!  If anyone wasn’t at the meeting but is interested in researching any of these topics, please contact me.

Also, since the blog and newsletter was such a hot topic, I’ve gone ahead and started a Wax on Felt blog.  I’ve asked the art department to begin posting to it as well, since we’re the two departments that have considered posting to a blog.  Hopefully the rest of the blogs will follow suit soon.

If you want to post your results/findings to the blog that’d be great!

Have a great weekend!  Let me know if you guys have any questions.

Thanks,
Nick

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Introducing our 2009-2010 Artists!

By admin October 22nd, 2009, under Media

The Blue Rhonda

“This music is going somewhere, I have no doubts about it,” says Glenn Kendzia, frontman of The Blue Rhonda. Apparently, others agree. TBR was recently selected as a finalist in Boston’s Rockus™ Battle of the Bands, sponsored by Rolling Stone Magazine. TBR’s brand of alternative pop blends contemporary rock with throwback organ sounds of the 70s, evoking the affect of Jason Mraz and Maroon 5, and the quirkiness and experimentalism of Ben Folds, The Rocket Summer, and Moe. 

Fronted by songwriter Glenn Kendzia, The Blue Rhonda is a Boston act comprised of students from Emerson College and Berklee College of Music. Their music is a reflection of their collective influences, which run the musical gamut. 

“My influences are all over the place,” explained Kendzia. “But I like things that are catchy and memorable. One day I’ll be at a Bob Weir & Ratdog concert, while the next night I’m getting banged around in the crowd at a Saves the Day show.” 

The band has had a successful start to 2009, from shooting a high-budget music video for “The Web Effect,” (in post production), to signing with Boston independent record label, Wax on Felt. The band will release a full length album this year, with recording starting this summer.

Amory Sivertson

Amory Sivertson dabbles in the folk-indie-pop-rock musical genres, with piano as her main instrument. Her music was most recently described in Em Magazine as being “beautiful, yet quirky.” Originally from Shaker Heights, Ohio, Amory is currently living in Boston, attending Emerson College and actively pursuing her musical endeavors with humility and enthusiasm. She released her first full-length album in April 2008, “La Di Da,” and won Emerson’s 2008 EVVY Award in the “Best Original Song” category for the first song on the album, “Beautiful.” Amory hopes to form a band and release her second full-length in 2009. (For booking information, contact amorymusic@gmail.com). Thank you for listening, and spread the music!

1 Comment

thanks to maddy!

By admin October 20th, 2009, under Art Department, Uncategorized



thanks to maddy!

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last week’s meeting

By admin October 19th, 2009, under Art Department, Uncategorized

For those of you who couldn’t make it to the art department meeting last Thursday, here is what you missed:

1. We need to be working on flyers for the next cabaret show.I would LOVE it if you guys could each try to make ONE FLYER. It’s actually a really cool thing to see something you produced up and all over campus.Anyways, here’s the info you need to know:

There are three main
groups playing. In order of appearance, Atoms and Eyes, The Grownup Noise,
and Ferris Wheel. All acts can be found on myspace. Check em out! The show
will begin at 8.
The show will be hosted by Roger and Collin, head of viral marketing.
Collin will be playing a few 90’s tunes in between each set. We will also be
giving out wax tshirts to the first that can name which song he plays.

The show is on October 27th. You can put just the basics in, or whatever else you want to include. You also MUST include an email address, which in this case you should usewaxonfelt@gmail.com.I would love love love to have all these flyers to me as soon as possible, but at the very latest,Tuesday night at midnight, please. We will be printing them off and assigning people to hang them up at the meeting on Wednesday. You will NOT have to do this if you make one of the flyers.

2. The Blue Rhonda artwork

We’re trying to work on a new look for the Blue Rhonda, for album art, logo, website graphics, etc. This isn’t something that needs to be taken care of immediately, but if we could start brainstorming some ideas for any of those things or if you feel like you just want to mess around in photoshop with maybe an album cover, logo, etc., it would be really appreciated.Here are their websites:

http://www.thebluerhonda.com/

http://www.myspace.com/thebluerhonda

3. Photoshop thangs

If anyone wants to learn how to use photoshop, let me know. I would gladly sit down for you for a half hour or so in a computer lab and teach you how. Feel free to tell me, and we can get something set up. I want everyone to be able to to feel able to complete the work I’m asking you to complete for the year. It’s not a big deal if you’re not even interested in the graphic design aspect or don’t feel like learning how to use photoshop, there will be other things for you to do.


If each of you just put in a little bit of time on any of these tasks, it would make my job so much easier. And the more time you put in, the more likely you are to get a non-tuition credit, which is like making money because it’s a credit you don’t have to pay for later on. At Emerson, the cost per credit hour is currently $919. If you earn a non-tuition credit through Wax on Felt, it’s like getting that for free.
I’ll see you guys on Wednesday night. Remember, the next art department meeting is Thursday, October 29th at 8pm. Please email me if you have any questions at all.

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2 Comments

again, jeannie, you are great.

By admin October 19th, 2009, under Art Department, Uncategorized



again, jeannie, you are great.

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snaps for jeannie!

By admin October 19th, 2009, under Art Department, Uncategorized



snaps for jeannie!

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welcome

By admin October 19th, 2009, under Art Department, Uncategorized

to the page for the wax on felt art department! i’ll be posting meeting info, art we make, and any other things i feel are relevant. have a super great day.

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